Unleashing the Power of Fab: Epic Games' Unified Marketplace for Digital Creators

Epic Games, the renowned gaming and technology powerhouse, has taken a significant step forward in empowering digital creators across industries. The company has officially kicked off the process for the launch of Fab, its new unified marketplace that aims to revolutionize the way creators discover, buy, sell, and share assets for Unreal Engine and beyond.

Unlocking a New Era of Creativity and Collaboration

Embracing a Unified Marketplace

Epic Games' Fab.com is poised to become a one-stop destination for digital creators, bringing together the Unreal Engine Marketplace, Sketchfab Store, Quixel, and ArtStation Marketplace under a single, cohesive platform. This integration promises to streamline the creative process, allowing users to seamlessly access a vast array of assets and tools across multiple game engines and digital content creation software.The platform's multi-engine and multi-platform support will cater to the diverse needs of creators, offering content compatibility with Unreal Engine, Unity, and a growing list of other game engines and digital content creation tools, including Blender, Maya, Cinema 4D, and Adobe Substance 3D. This expansive ecosystem will empower creators to explore new possibilities, experiment with different technologies, and bring their visions to life with greater efficiency and flexibility.

Empowering Creators with Flexible Licensing and Pricing

Fab.com's commitment to creator empowerment is evident in its revenue share policy, which offers an 88/12 split, allowing creators to build sustainable businesses and thrive within the platform. This favorable revenue share model is designed to incentivize creators to contribute their best work, knowing that they will reap the rewards of their efforts.Furthermore, Fab.com will offer a range of licensing options, including Standard Licenses, enabling creators to make their products available at different price points for personal or professional use. This flexibility caters to the diverse needs of the creative community, ensuring that both individual hobbyists and professional studios can find the assets they require at the right price point.

Embracing Transparency and Responsible AI Integration

Recognizing the growing influence of generative AI in the creative landscape, Epic Games has taken a proactive stance on AI transparency within Fab.com. Creators will have the ability to control whether their products can be used to train generative AI programs, and sellers will be required to clearly state if their products were created with the help of generative AI.This commitment to transparency and responsible AI integration demonstrates Epic Games' dedication to empowering creators while maintaining ethical standards. By giving creators the tools to manage the use of their work in AI training, Fab.com aims to foster an environment of trust and collaboration, where creators can confidently contribute their creations without fear of unauthorized use or exploitation.

Streamlining the Creative Workflow

Fab.com's integration with Unreal Engine and the upcoming Unity integration will allow creators to access the platform's vast library of assets directly within their preferred game engine. This seamless integration will enable creators to bring assets into their projects with ease, streamlining the creative workflow and enhancing productivity.Moreover, the platform's next-generation real-time 3D viewer will empower creators to inspect 3D assets in detail, providing them with the tools to effectively present their work in a dynamic, interactive format. This feature will not only aid in the decision-making process but also serve as a valuable resource for publishers to showcase their offerings to potential customers.

Navigating the Transition: From Unreal Engine Marketplace to Fab

The migration from the Unreal Engine Marketplace to Fab.com is being carefully orchestrated by Epic Games, ensuring a smooth transition for existing creators. Starting today, Unreal Engine Marketplace creators can use the Fab Publishing Portal to migrate their products to the new platform, simply by logging in with their Epic Games account.In early October, the Fab Publishing Portal will open to new publishers, allowing them to sign up and begin uploading their products. During this phase, Epic Games will also release a migration tool to assist Sketchfab users in transferring their licensable content to Fab.com. The ArtStation Marketplace will continue operating as it does today, with plans to allow creators to move to Fab.com in the coming year.To incentivize the transition, Epic Games is offering a launch promotion in partnership with Adobe, providing free 6-month subscriptions to Adobe Substance Painter and Modeler for users who publish a Fab-licensed product or make a minimum purchase of . This initiative aims to further support and empower the creative community as they embrace the new unified marketplace.As the Unreal Engine Marketplace reaches its end-of-life in October, Fab.com will emerge as the primary destination for Unreal Engine-related assets, solidifying Epic Games' commitment to providing a comprehensive and streamlined platform for digital creators across industries.